Antony’s Door Step Car Wash – Driving 170% More Bookings with Local SEO & Instagram Reels

Client Snapshot

Industry

Automotive Services, Mobile Car Wash

BizAce Media Services provided

  • Local SEO

  • Instagram Marketing

  • Google Business Optimization

  • Lead Automation

Antony’s Door Step Car Wash is a mobile car cleaning and detailing service offering eco-friendly washes and doorstep convenience. Facing pressure from aggregators, they needed to boost online presence and streamline customer bookings.

Challenges

Low Google Maps Visibility

They weren’t ranking in the Google Local Pack for searches like “car wash near me” or “doorstep car wash.”

Manual Booking Process

Without a proper lead capture system, bookings relied heavily on phone calls and WhatsApp, resulting in lost leads.

Weak Social Media Strategy

They weren’t using Instagram Reels, geo-targeted hashtags, or lead funnels – limiting organic discovery.

Our Solution: Geo-Targeted SEO Meets Visual-First Marketing

Bizace Media executed a focused digital marketing strategy to boost construction lead generation and online visibility through expert SEO and engaging social media marketing for real estate.

1. Hyperlocal SEO Implementation

  • Google Business Profile Optimization
    Enhanced listings with geo-tagged photos, service keywords, and weekly content.

  • Keyword Targeting
    Focused on “doorstep car wash,” “mobile car cleaning in Bangalore,” and “eco car wash Hyderabad”

  • Local Citations & Directories
    Listed on Justdial, Sulekha, IndiaMART, and used schema for local SEO

2.Instagram Marketing that Converts

  • Instagram Reels Campaign:
    Showcased before-and-after shots, real customer testimonials, and quick wash time-lapses

  • Hashtag Strategy:
    Used #BangaloreCarWash, #HyderabadCarDetailing, and #DoorstepCarCare

  • Lead-Linked Bio:
    Integrated lead capture form links, driving traffic directly from stories and highlights

     

3. Booking Automation & CRM Funnel

  • Custom Landing Page:
    Developed a single-page booking site with Google Calendar sync and WhatsApp API

  • CRM Setup:
    Automated lead tracking, follow-ups, and post-service feedback collection

Key Results

These results make this a standout example of a doorstep car cleaning marketing case study, showing how even small, local service businesses can scale up bookings digitally with the right strategy.

172% Increase in Weekly Bookings

Grew from ~35 to over 95 appointments weekly.

Top 3 Local Rankings

Ranked in Google Maps top results for car wash near me in 4 service zones.

3x Growth in Instagram Reach

Impressions increased from 8K to 27K organically through Reels & hashtags.

40% Faster Lead Response

Automation led to better customer retention and fewer missed bookings.

150+ New Reviews

Encouraged Google reviews through post-service automation.

Conclusion – Local Services, Digitally Supercharged

Bizace Media helped Antony’s Door Step Car Wash shift from a word-of-mouth service to a digitally discoverable brand. This success story demonstrates how to increase car wash bookings in India by leveraging a combination of Instagram marketingGoogle Local SEO, and automated lead capture tools that are often overlooked by traditional service providers.

Ready to Drive More Car Wash Leads?

Let Bizace Media help you grow with digital marketing for car services, SEO for local businesses, and visual-first Instagram campaigns.

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